Mobile devices and terrible usability

Mobile phones, specifically smart phones, have revolutionized modern day life. They allow people to perform endless tasks from anywhere. Few people can dispute this. But…  as objects that are intended to be used by humans, they break the rules of good usability. I have been immersed in multimedia since I purchased my first computer in […]

Why Google’s Algorithm Update Matters to Your Business

As Neil Patel pointed out on Search Engine Land, “Google considers mobile to be so significant that they are working to dominate nearly all of it’s manifestations.” Android is the world’s largest mobile platform provider, Google is the world’s largest search provider and has the largest mobile app store. For marketers, the mobile phone number […]