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design notes

Make my logo bigger

February 13th, 2010

Making a client logo bigger is one of the graphic designers oldest jokes. Clients always ask to make their logos bigger. When we hear this feedback we may roll our eyes but eventually this is a change that will happen.

The importance of being a designer

February 8th, 2010

The design world to clients must be a complete mystery. Clients know that they need designers, but they aren’t entirely sure what it is designers actually do. Perhaps that is down to the lack of definition in our industry.

An old love affair

February 5th, 2010

When I left design school I really didn’t have too much experience with many typefaces. But I had been very influenced by the Swiss design movement and as a result utilized the font “univers” designed by adrian frutiger in 1956.

Univers has a distinctive look, and is very versatile. And during my early design career I think I used it for almost every project in some way or another. It actually was years before I forced myself to use other typefaces. Today I still use Univers, it just works, but not as much as I used to. There are many typefaces that imitate Univers, but really why bother? Just use the real thing.

Why do designers dislike each other

February 2nd, 2010

Throughout my extensive design career I have worked with many different designers or colleagues from different companies or firms. Designers of all talent, schooling and age. From all of these various interactions I can tell you that to say designer’s distrust each other is a understatement. Designer’s are down right cut throat when it comes to sharing, interacting or having an honest discussion about the project at hand.

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